Category: Recent work

A series of posters for Active Nation encouraging people to take exercise. Artwork: B1 Creative Copywriter: Giles White Copywriting Active Nation posters

“I have just finished reading the new brochure (for the Lido Bristol). It is a real masterpiece of written word that keeps your attention, eloquent twists to entice and beautiful traps to make you spend money.  F-ing well done it is a brochure that makes you wanna go there.  Thank you.  A”. Arne Ringer, owner, Lido Bristol Back […]

Working closely with Christian Hills Design, I developed the brand, the language and all written materials to launch The Bermondsey Square Hotel. Everything from room names through to marketing collateral and national press advertising was produced to reflect a vibrant, brand new boutique hotel in one of London’s trendiest ‘villages’, which recently hosted Channel 4’s […]

Paul Rowland, managing director, CP Hart: “Website projects are much more complex and demanding to deliver than brochures and traditional two-dimensional literature – these projects can go on and on. Giles came in and helped us organise our thoughts and the whole process, then followed it up by delivering exactly the type of copy we wanted, […]